Tech PR & social media services

Researching, Thinking,

Designing, Creating,

Delivering, Measuring,

Rewarding

PR today requires a multi-disciplinary approach. Your audience, business or consumer, is absorbing information from a variety of sources - traditional print and broadcast media are still in the mix, direct one to one interaction has always made a difference and over the last few years, social channels and social media PR have become increasingly important.

We find your audience, identify the buttons we need to press and build a bespoke programme of activity to make sure it happens.

International market support

Babel international PR services
Few companies in the technology, media and telecoms sectors have a single country focus. Most products, services and technologies ignore geographic borders and so it's important that your PR agency can address an international audience when and if required. There are a number of options, all with specific management and budgeting implications, but what's important is that you get the campaign that suits your business, and your way of working. With a network of hand picked affiliate agencies throughout the world, Babel is flexible enough to provide a full range of solutions to achieve and replicate success in multiple markets.

English language outreach

Despite the time difference, the US market can be effectively addressed from the UK and fortunately, many of the major European, African and Middle Eastern markets are generally accepting of English language communications. It is therefore possible to deliver a US/European campaign from a central point. This campaign model is widely adopted, particularly in the B2B technology sectors, and is highly cost effective.

Hybrid campaign support

Some of Babel's clients do have on the ground requirements in specific markets, either ongoing or ad hoc. In those situations and depending on the level of support required Babel will engage with one of its network of affiliate agencies or if appropriate, with a specialist freelance consultant.

Multi-country agency implementation

For those companies and campaigns that require dedicated and ongoing support in multiple markets, Babel employs the services of its affiliate agency relationships. Those agencies have been selected on the basis of their ability to serve specific market sectors and their willingness to adopt Babel's client service model. Babel manages the entire relationship and coordinates the campaign. In this way, Babel clients benefit from the deep sector knowledge that only specialist agencies can provide but they also have access to the same economies of scale and intelligence sharing of a major agency group.